Marketing and Communications Officer-CRS/TL

CRS/Timor-Leste Job Description

Job Title : Marketing and Communications Officer
Location : Dili, Timor-Leste
Grade : 7

CRS Background
Catholic Relief Services was founded in 1943 by the Catholic Bishops of the United States to serve World War II survivors in Europe. Since then, we have expanded in size to reach more than 120 million people in more than 100 countries on five continents.

Our mission is to assist impoverished and disadvantaged people overseas, working in the spirit of Catholic social teaching to promote the sacredness of human life and the dignity of the human person. Although our mission is rooted in the Catholic faith, our operations serve people based solely on need, regardless of their race, religion or ethnicity. Within the United States, CRS engages Catholics to live their faith in solidarity with the poor and suffering people of the world. We welcome as a part of our staff and as partners people of all faiths and secular traditions who share our values and our commitment to serving those in need.

Country Background
CRS Timor-Leste was established in 1979. Currently, CRS Timor-Leste focuses its work on agriculture, peacebuilding, emergency response, disaster risk reduction, and Nutrition. The Timor-Leste country program has more than 53 staff with a main office in Dili and sub-office in Baucau. CRS programs are implemented through local partners, in close coordination with local, municipal and national government agencies.

Job Summary
This position will be responsible for developing and executing a marketing plan for CRS Timor-Leste in close collaboration with the Head of Programs (HoP) for the Sub-region, management team, and program staff. He/She will liaise with and manage external consultants in photography, design, printing and event execution in support of the marketing plan and will build CRS staff capacity in communications planning and implementation. A critical element to the job will be CRS’ brand management in the country program, in line with guidance and procedures from CRS’ region and global headquarters in the U.S., which may include media relations. This position is a key member of the CRS team and will work closely with country managers, heads of office and program managers on a variety of assignments.

Job Responsibilities

• Marketing Plan Development: With the Country Manager, lead CRS Timor-Leste in the development of a marketing plan for the three country programs. Where applicable, there may be program sector-specific or project-specific marketing plans responding to specific needs and opportunities.
• Crafting Messages: Assist project staff to craft strategic messages about their programs for a variety of targeted audiences and build their capacities at utilizing these messages in diverse settings, from meetings and publications to events.
• Staff Capacity Building: Train senior program staff in key skills and competencies necessary to execute the marketing plan effectively and monitor their use of these skills, identifying areas for future strengthening.
• Project Management: Take responsibility for the execution of the marketing communication plan, in a timely way, up to industry standards, and in full compliance with CRS’ policies, procedures, and guidance documents from CRS/headquarters. Execution of the plan may require liaison with and management of contracts with photographers, videographers, designers, printers, event organizers and similar service providers among other coordination and management duties.
• Knowledge Management: Archive photos, videos, fact sheets, training materials and other communications documents on CRS’ Sharepoint site or other format and ensure they are accessible to program staff in a timely way.
• Social Media: Act as the focal point for the CRS Timor-Leste Facebook social media profile with headquarters and the country program, posting Facebook country program updates 1-2 times per week. Generate ideas for FB posts, write the posts, seek approval for posts and schedule the posts. Ensure that photographs meet standards for branding, photo credits, and archiving; respond to any comments or messages on the page, if needed. Assess metrics including impressions, reach, fan growth, fan attrition and engagement. Support the country program to share content with headquarters for core CRS social media accounts.
• Representation & Networking: Keep informed of initiatives and programmatic directions in the international and national NGO community in the country program. Attend national and international organization events to represent CRS and its programs in Timor-Leste. Assist in coordinating headquarters and donor delegations to CRS programs.
• Brand Management: Ensure that all project communications are appropriate for each country program’s strategy, identity and the changing operational environment in the country program, including, but not limited to CRS’ project sites, project documents, video and visual pieces and media products. Take leadership in ensuring that all project communications are consistent with CRS’ branding and publications guidelines, global best practice and donor requirements.
• Internal Communications: Develop high quality monthly newsletters for CRS Timor-Leste in coordination with CRS staff to communicate CRS work to donors and internally for CRS staff. Help conceive creative ideas and direction, and work with writers and photographers/graphic designers within and outside the organization.
• Events Management: Coordinate and organize major events for CRS Timor-Leste programs and partners, including project launches, major donor visits, and anniversary events. The communications officer may be assigned to assist partners in organizing key partner events.
• Reporting Activities: Keep CRS’ regional information manager, based in Phnom Penh, regularly updated on key communications events, programmatic developments, success stories, high-profile visits and the similar for onward communication to CRS/headquarters and potentially the U.S. media.
• Supervisory:
  

· Oversee the drafting of scopes of work and provide supervision to field level CRS and partner staff as required.
· Oversee planning, organizing and implementation of CRS-related events management, photography, and videography as requested.
· Photography.
· Oversee marketing communication materials and ensure it follows CRS branding.

Scope
Not applicable.

Typical Background, Experience & Requirements
Education and Experience

• Bachelor’s Degree in International Development, Development Communication
• 5-7 years’ work experience in media, marketing, public relations, or journalism; experience in INGOs or UN preferred.
• Ability to work with stakeholders on multiple levels including government agencies, non-government organizations, donors, media groups, religious groups (Catholic, Muslim, etc.), and CRS staff.
• Excellent understanding of local NGOs and government system, with knowledge and appreciation of the vision and mission of CRS.
• Experience developing a marketing strategy to promote the reputation of an organization or business.
• Experience in project planning, reporting, and participatory approaches.
• Experience conducting communications trainings.
• Experience producing photo galleries and editing photos and videos.
• Experience in Social media content creation and management is an advantage.
• Strong analytical skills, both in qualitative/quantitative approaches.
• Knowledgeable in humanitarian response and development.
• Acceptance of cultural differences in a continuously changing environment.
  

Personal Skills

• Excellent English writing skills, written and spoken
• Effective communication and interpersonal skills, team work, good public relations, self-driven, problem solving and decision-making skills.
• Highly proficient in MS Office applications and desktop publishing skills in Publisher and PowerPoint.
• Highly proficient in graphic design software, such as Adobe Photoshop, InDesign and Illustrator.
• Highly proficient in social media and developing social media strategies and materials.
• Knowledge of HTML, MailChimp, Yammer, WordPress, and email campaign systems is an advantage.
• Proven organizational skills and ability to manage multiple tasks simultaneously.
• Project management skills, from concept to final product.
• Mature disposition in appropriately managing sensitive situations.
• Ability to embrace working under pressure.
• Ability to work in quickly and efficiently in sensitive and high security environments.
  

Required/Desired Foreign Language
Fluent in written and spoken English

Travel Required
This job will require travel 40% of the time.

Key Working relationships
Supervisory : None
Internal : Country Manager, Head of Programming, Head of Office, Program Managers, Monitoring and Evaluation Staff, Regional Information Officer, and Regional Marketing Communication Manager for Asia Region.
External : INGO partners, government partners, technical partners, consultants, research and academic institutions, local government units.

Agency-wide Competencies (for all CRS Staff)

These are rooted in the mission, values, and guiding principles of CRS and used by each staff member to fulfill his or her responsibilities and achieve the desired results.

• Integrity
• Builds Relationships
• Continuous Improvement and Innovation
• Accountability and Stewardship
• Develops Talent
• Strategic Mindset
  

Competencies Relevant for the Specific Position
Guidance to be provided when work on the competencies is completed.

Disclaimer
This job description is not an exhaustive list of the skill, effort, duties, and responsibilities associated with the position.

Acknowledgement
Name and signature of Employee: _____________________ Date: _________________

We are an equal opportunity employer and all qualified applicants will receive consideration for employment without regard to race, color, religion, ethnicity, sex, disability status, or any other characteristic. CRS is committed to building a culturally diverse agency and strongly encourages women, individuals with disabilities, and minority candidates to apply.

CRS requires its staff to treat all people with dignity and respect and to actively prevent harassment, abuse, exploitation, human trafficking everywhere and at all times. I, the applicant, accept these requirements as part of my job application.

HOW TO APPLY

Suitable qualified female candidates are especially encouraged to apply.
Sent a cover letter, current CV and professional references by email to CRS Timor-Leste HR at toniliadefatima.dossantos@crs.org
or
Delivery by hand at CRS Dili Office at Rua Dom Boaventura Nu.12, Vera Cruz, Motael, Dili or
CRS Baucau Office at Rua Samadigar Buibau, Baucau
Deadline : 30 July at 5pm the latest

Only Short-Listed Applicants will be contacted